From bestselling author Walter Isaacson comes the landmark biography of Apple co-founder Steve Jobs. In Steve Jobs: The Exclusive Biography, Isaacson provides an extraordinary account of Jobs' professional and personal life.
Drawn from three years of exclusive and unprecedented interviews Isaacson has conducted with Jobs as well as extensive interviews with Jobs' family members, key colleagues from Apple and its competitors, Steve Jobs: The Exclusive Biography is the definitive portrait of the greatest innovator of his generation.
**Winner of the 2013 Financial Times and Goldman Sachs Business Book of the Year Award** Though Amazon.com started off delivering books through the mail, its visionary founder, Jeff Bezos, was never content with being just a bookseller. He wanted Amazon to become 'the everything store', offering limitless selection and seductive convenience at disruptively low prices. To achieve that end, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now...
Jeff Bezos stands out for his relentless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way that Henry Ford revolutionized manufacturing. Amazon placed one of the first and largest bets on the Internet. Nothing would ever be the same again.
Around the globe, people are facing the same problem - that we are born as individuals but are forced to conform to the rules of society if we want to succeed. The author debunks the prevailing mythology of success and presents a radical new way to greatness. It also draws on interviews with world leaders.
Why do we do what we do? Why do we exist? Learning to ask these questions can unlock the secret to inspirational business. This title explains what it truly takes to lead and inspire and how you can learn how to do it.
Shows us how energy is the ultimate engine of global political and economic change, in a story that spans the old energies on which our civilization has been built, the new energies that are competing to replace them, and the battle over climate change. This book reveals the decisions, technologies, and individuals that are shaping our future.
New York Times Bestseller Washington Post Bestseller Los Angeles Times Bestseller Stress Test is the story of Tim Geithners education in financial crises. As president of the Federal Reserve Bank of New York and then as President Barack Obamas secretary of the Treasury, Timothy F. Geithner helped the United States navigate the worst financial crisis since the Great Depression, from boom to bust to rescue to recovery. In a candid, riveting, and historically illuminating memoir, he takes readers behind the scenes of the crisis, explaining the hard choices and politically unpalatable decisions he made to repair a broken financial system and prevent the collapse of the Main Street economy. This is the inside story of how a small group of policy makers--in a thick fog of uncertainty, with unimaginably high stakes--helped avoid a second depression but lost the American people doing it. Stress Test is also a valuable guide to how governments can better manage financial crises, because this one wont be the last. Stress Test reveals a side of Secretary Geithner the public has never seen, starting with his childhood as an American abroad. He recounts his early days as a young Treasury official helping to fight the international financial crises of the 1990s, then describes what he saw, what he did, and what he missed at the New York Fed before the Wall Street boom went bust. He takes readers inside the room as the crisis began, intensified, and burned out of control, discussing the most controversial episodes of his tenures at the New York Fed and the Treasury, including the rescue of Bear Stearns; the harrowing weekend when Lehman Brothers failed; the searing crucible of the AIG rescue as well as the furor over the firms lavish bonuses; the battles inside the Obama administration over his widely criticized but ultimately successful plan to end the crisis; and the bracing fight for the most sweeping financial reforms in more than seventy years. Secretary Geithner also describes the aftershocks of the crisis, including the administrations efforts to address high unemployment, a series of brutal political battles over deficits and debt, and the drama over Europes repeated flirtations with the economic abyss. Secretary Geithner is not a politician, but he has things to say about politics--the silliness, the nastiness, the toll it took on his family. But in the end, Stress Test is a hopeful story about public service. In this revealing memoir, Tim Geithner explains how America withstood the ultimate stress test of its political and financial systems.
The No.1 New York Times Bestseller In China, for the first time, the people who weigh too much now outnumber those who weigh too little. In Mexico, the obesity rate has tripled in the past three decades. In the UK over 60 per cent of adults and 30 per cent of children are overweight, while the United States remains the most obese country in the world.
We are hooked on salt, sugar and fat. These three simple ingredients are used by the major food companies to achieve the greatest allure for the lowest possible cost. Here, Pulitzer Prize-winning investigative reporter Michael Moss exposes the practices of some of the most recognisable (and profitable) companies and brands of the last half century. He takes us inside the labs where food scientists use cutting-edge technology to calculate the 'bliss point' of sugary drinks. He unearths marketing campaigns designed - in a technique adapted from the tobacco industry - to redirect concerns about the health risks of their products, and reveals how the makers of processed foods have chosen, time and again, to increase consumption and profits, while gambling with our health.
Are you ready for the truth about what's in your shopping basket?
BEFORE YOU WERE TOLD TO "LEAN IN," DR. LOIS FRANKEL TOLD YOU HOW TO GET THAT CORNER OFFICE The New York Times bestseller, which for 10 years has been a must-have for women in business, is now completely revised and updated. In this new edition, internationally recognized executive coach Lois P. Frankel reveals a distinctive set of behaviors-over 130 in all-that women learn in girlhood that ultimately sabotage them as adults. She teaches you how to eliminate these unconscious mistakes that could be holding you back and offers invaluable coaching tips that can easily be incorporated into your social and business skills. The results for hundreds of thousands of women have been career opportunities they never thought possible-at every stage of their career, from entry-level to the corner office! Stop making "nice girl" errors that can become career pitfalls, such as: Mistake #13: Avoiding office politics. If you don't play the game, you can't possibly win. Mistake #21: Multi-tasking. Just because you can do something, doesn't mean you should do it. Mistake #54: Failure to negotiate. Don't equate negotiation with confrontation. Mistake #70: Inappropriate use of social media. Once it's out there, it's hard to put the toothpaste back in the tube. Mistake #82: Asking permission. Children, not adults, ask for approval. Be direct, be confident.
Why can we never seem to keep on top of our workload, social diary or chores? Why does poverty persist around the world? Why do successful people do things at the last minute in a sudden rush of energy? This title deals with these questions.
'Right now the job market is balanced in favour of companies - they have the pick of the crop. More than ever you need to have that extra something to stand out from the crowd.' At times like these you need the best advice and strongest resources available to land your perfect job.
You're going to be up against seriously stiff competition. So how would you like to have the man who revolutionised the recruitment industry in your corner?
James Caan re-invented how to place people in the jobs they wanted and propelled himself into a new career as an entrepreneur and a stalwart of the BBC's Dragon's Den. He did it all by following his mantra: 'Observe the masses and do the opposite'.
In Get The Job You Really Want, James Caan show you how to find the best employers, get a foot in the door, thrive in the interview, and close the deal on a job offer.
The only way forward for business success is to create a memorable brand and fix it in the consumer's mind. Branding Your Business explains the whole branding process in easy-to-follow terms. Providing practical help instead of academic theories, it explains what a brand is and what it is not, how to conduct a 'DIY' brand audit and how to use marketing NLP and psychology principles to create a powerful brand for your business.
Based around the theory that a brand is the total perception a customer has about a company, its products or services, Branding Your Business will reveal what is needed to create and manage successful brands, increase profits and leave the competition standing.
Draws on the insights of such leading CEOs as Microsoft's Steve Ballmer and DreamWorks's Jeffrey Katzenberg to identify proven leadership principles as well as the qualities that managers most value in their employees.
Africa's Greatest Entrepreneurs comprises of a series of profiles on some of the most successful and dynamic businesspeople currently operating in Africa. Each chapter is dedicated to a single entrepreneur and will focus on the personality as well as the story of how they achieved their success in their particular environment or field.
The narrative will focus on the personal success stories of these self-starters in the context of the economic and political climate of their respective markets.Issues discussed include: how they started in business; their defining moments; the challenges they faced and how they overcame them; their frustrations and achievements; what kept them going; what they learned in the process; things they would have done differently; their relationship with the political power structures; their opinions on leadership, on Africa's future; their heroes and villains, and finally, the legacy they leave behind.
The book is inspiring and will provide a better understanding of who the real powerbrokers in Africa are. It will give an unprecedented insight into unique and successful African entrepreneurs as well as first-hand experiences of the realities of how to get things done on the continent.
Africa's Greatest Entrepreneurs will feature an eclectic mix of the most well-known and notable entrepreneurs in Africa. Some of the names included in the book are: Kagiso Mmusi (Botswana), Victor Fotso (Cameroon), Jean Kacou Diagou (Cote d'Ivoire), Gerald Mangoua (Cote d'Ivoire), Kofi Amoabeng(Ghana), Kwabena Adjai (Ghana), Chris Kirubi (Kenya), Daniel David (Mozambique), Wale Tinubu (Nigeria), Aliko Dangote (Nigeria), Aliou Sow (Senegal), Mzi Khumalo (South Africa), Keith Kunene (SA), Ndaba Ntsele (SA), Herman Mashaba (SA), Richard Maponya (SA), Mo Ibrahim (Sudan), Reginald Mengi (Tanzania), Ali Mufuruki (Tanzania) and Wavamunno (Uganda).
Although we all want to help the environment, our knowledge of what are 'green' choices is often so limited that we can do more harm than good. But now a new phenomenon, 'radical transparency', the availability of complete information about all aspects of a product's history, is about to transform the power of consumers and the fate of business.
Ecological Intelligence shows you:
- Why a t-shirt that claims it is '100% organic cotton' may be in fact no such thing - Why it's good to buy tulips from Kenya and wine from France - That even the type of shampoo you use could affect the future of the planet Knowledge is power. By discovering how to tune your eco intelligence, Daniel Goleman shows, you can make better decisions, and a better world.
During my career as a military peace-keeper and foreign aid worker I've faced many life-threatening situations. In this book I've drawn on my experiences to create a unique compilation of 'survival solutions' for people who work abroad, for adventure travellers, for those contemplating going to remoter parts of the world, or for anyone who wants to know what to do when the going gets tough.
There is advice here on everything from being attacked by angry animals to surviving earthquakes, escaping a burning building to flying without a pilot, and much more. In the course of my work I have built an airstrip in Burundi, helped deliver a baby to a Rwandan refugee on a Congolese roadside, navigated to safety when lost in the deserts of Chad and negotiated with a rebel warlord in Darfur.
I hope you don't have to do the same. But if things get dangerous, this guide will help you survive. Have a safe trip.